GOOD DESIGN IS INTELLIGENCE DISTILLED
We are not fast, cheap, weak or boring. What we are is focused on maximizing results and pushing thoughtfully considered projects to their full potential. We leverage our diverse industry knowledge and experience to find the right solution for every challenge. Get a taste of our four phase process which most projects fit into:
Phase one - Design
±2 months
1.a
We will create a brand identity that is unique to your business and resonates with your target audience. We will design a logo, color palette, typography, and other brand assets that will be used across all of your marketing materials.
This process is designed for new startups/products or established businesses who want a fresh rebrand. Prescription without diagnosis is malpractice.
1.b
If you are already an established brand with a style guide, design system and other applicable prerequisites - we will review it all, call out required areas of improvement and initiate a quick onboarding call. We will send a list of all required assets and information we will need to audit, and begin a scope of work.
The Product Discovery is geared toward more established startups/businesses that require little to no creation of brand discovery assets. Our main focus is on the 2-3 hour product discovery session, from which we will finish the scope of work.
Phase zero - Discovery
±1 month
0.a
The first step we take before starting any project is a discovery session. This takes about 2-4 hours to run and 2-3 weeks to come back with a scope of work. It helps us to better understand who you are and what goals you're looking to achieve. We sit down with all the stakeholders to guide you through a set of specific worksheets and live call/response rubrics.
This process is designed for new startups/products or established businesses who want a fresh rebrand. Prescription without diagnosis is malpractice.
0.b
If you are already an established brand with a style guide, design system and other applicable prerequisites - we will review it all, call out required areas of improvement and initiate a quick onboarding call. We will send a list of all required assets and information we will need to audit, and begin a scope of work.
The Product Discovery is geared toward more established startups/businesses that require little to no creation of brand discovery assets. Our main focus is on the 2-3 hour product discovery session, from which we will finish the scope of work.
